Official Partner of Golfbreaks.com
We are proud to be partnered with Callaway Golf, a global leader in equipment innovation and technology, who, in January, launched a brand-new range of products. From the next generation in the EPIC family to their new golf balls, we’ve compiled a few of our favourites.
So, whether you’re looking to rip it down the fairway or build on your short game, Callaway has the answer to your problems.
Callaway Mavrik Driver - Distance That Defies Convention
Callaway’s Mavrik driver delivers incredible ball speeds technologies led the company’s A.I.-designed Flash Face SS20 architecture, high-strength FS2S Titanium, and the new Cyclone Aero shape, which differs drastically from recent driver shapes to promote faster head speed. The Cyclone shape is shallower from front to back, with a flatter crown, and a sole design that sweeps upward dramatically in the rear to create a markedly higher trailing edge. That’s how Callaway decrease drag for increased clubhead speed. The head’s internal and external weighting includes a single, fixed 5g weight positioned at the sole’s back-centre, to promote mid-level spin and a moderate draw bias.
To aid golfers of all swing characteristics have also created the Mavrik Sub Zero and Mavrik MAX. The Sub Zero model reduces spin in a slightly smaller 450cc head, which has two moveable weight ports for dialling in shot shape. Mavrik MAX is well suited for players who want a long, easy-to-hit driver with the ability to reduce slices off the tee. It has the largest footprint of the three models, boasts the highest MOI, is the easiest to launch, and has the most draw bias capability.
Mavrik Fairways - Distance That Defies Convention
Like the driver, maverick thinking drove the creation of the new Mavrik fairway wood. Every club in the line features a unique, A.I.-designed Flash Face to work specifically with the size, shape and CG location of each head, promoting optimum speed and spin. These are the first Callaway fairway woods with faces fully optimized by A.I., and the performance distinctly reflects that.
Again, similar to the driver, Callaway offer three distinct head shapes, Mavrik, Mavrik Sub Zero and Mavrik MAX – meaning that, whatever you’re looking for from a fairway wood, Callaway have you covered!
Mavrik Hybrids - Distance That Defies Convention
For the first time Callaway have used A.I. to create fully optimised hybrid faces. Add the proven Jailbreak and Face Cup technologies and the result is the most technologically advanced hybrid face ever designed. As with Mavrik fairway woods, Callaway used A.I. to develop a different face design for every loft, promoting an optimal combination of speed, launch angle, and spin rate in each one. The Mavrik hybrids again come in three models, Mavrik, Mavrik MAX and Mavrik Pro, ensuring there’s an option to blend perfectly with the set of every golfer.
Mavrik Irons – Mavrik Distance in Every Face
Callaway has been the #1 Irons Brand in Golf for over five years and counting. In 2019, the brand introduced A.I. for the first time, with Flash Face Technology in our Epic Flash Driver. Now they have substantially increased their investment in super computing, Artificial Intelligence, and Machine Learning. All of these meaningful advancements and applications have allowed us to use A.I. for the first time ever in an iron. Mavrik Irons feature a new Flash Face Cup with A.I. to create a sophisticated face architecture for every loft, an engineering feat that’s never been seen in the golf industry. By implementing a different Flash Face architecture for each iron, they’ve created a significant boost in ball speed and increased spin robustness off of every club in the set which is further enhanced by their industry-leading 360 Face Cup technology.
Callaway’s Mavrik Irons come in a standard version, as well as a Pro version and Mavrik MAX, mirroring the metalwood offering, and catering to golfers of all ages and abilities.
Triple Track Putters
Odyssey’s new Triple Track Putters are developed from Callaway’s popular golf ball lineup, with three lines that are prominently featured at the centre of the putter head. Triple Track Technology utilises Vernier Hyper Acuity, the same visual technology used to land planes on aircraft carriers, to easily improve your alignment for better putting accuracy. And when you can find the right line, you’ve got a much better chance of making the putt!
Their innovative, multi-material Stroke Lab shaft is engineered to help improve the tempo and consistency in your stroke, and the performance is nothing short of incredible. This shaft is engineered to make you a better putter, golfers absolutely love it, and it’s already won Major Championships and dominated at Tour events all over world.
Last but not least, the Microhinge Star Insert creates a firmer feel and pleasing sound at impact while providing the same roll characteristics of Odyssey’s Tour-proven White Hot Microhinge. With OdysseyTriple Track, they have combined all of these impressive technologies into one putter for exceptional alignment, consistency, and performance.
Jaws Raw Wedges
Callaway’s JAWS MD5 Wedges are a breakthrough in wedge design and performance. Callaway Chief Designer, Roger Cleveland and his extensive R&D team have created a JAWS Groove to take spin and control to the next level. The result is a wedge with total performance: premium shapes, striking finishes, outstanding feel, unique versatility, and exceptional spin.
And now JAWS MD5 Raw is available in a new raw finish, which reduces glare and creates a popular look that many Callaway Tour Pros prefer. This lineup also includes new grind options based on Roger Cleveland’s extensive work with players on the PGA Tour.
Chrome Soft 20 Balls
The Callaway Chrome Soft is a Tour Ball that takes performance to another level. New for 2020, Callaway have reengineered every aspect and element in Chrome Soft for more speed off the tee, and longer distance from every club in the bag. This year, Callaway have also added their incredible Triple Track Technology to the Chrome Soft for an unparalleled alignment aid.
The high tech, graphene-infused Dual SoftFast Core maximizes compression energy, from as ignificantly larger inner core, to provide higher launch and lower spin. And the high-speed mantle system features a new proprietary Ionomer to create a more efficient energy transfer from the Dual SoftFast Core. This mantle is a key component to consistent speed and a penetrating ball flight, from the driver all the way to your irons. Chrome Soft is also synonymous with great feel, which is provided from a new thinner urethane cover. The soft Tour Urethane Cover is extremely resilient, and combines with the core & mantle system to achieve unparalleled feel. To complete the total performance package, Callaway have optimised the aerodynamic design for longer distance and consistently higher ball flight. All of these technologies are engineered to make this Callaway’s most advanced, longest Tour Ball.
Want to find out more?
For more helpful information, detailed videos, product demonstrations and all the accessories that accompany our Callaway product hub, visit the Callaway website.Visit Callway.com